Ever since I started this blog I have had a big question hovering in my mind.
Is our blog targeted to help sellers or buyers or both? and if it is for both, what are we doing to cater to the needs of these people? especially the sellers. I don't think that buyers will have a hard time looking for useful information here.
But what about the sellers? should I talk about advantages of staging? maybe.. how about the top 10 things that sellers should do in a down market? thats a good idea. Or maybe talk about Feng-shui and how it can bring good 'energy' into your home. Yeah, could be.
But something strikes me. Just being honest to myself, We are in no way of any credible position to give valuable advice in these aspects, Joe and I would be mediocre at best. The best information we can come up with would surely be available in other well-informed sites in the first place. Plain and simple, it isn't our strength. Our strength lies in market knowledge. This has always been our passion.
Well, if you ask me " are you discounting on posting on these topics" Of course not. A resounding no. But will we focus on these topics to help sellers? Highly unlikely.
So going back to my first point, How can we help the sellers?
I was on my way home last night when it occured to me a phrase that Dale Lawrence (creator of the Excellerator series) whispered to me a few months ago when he was here coaching us. I was asking him for advice on how I can help my sellers with their listings. This is what he told me, "Every seller is a buyer, and every seller should think like a buyer" boom! then it hit me yesterday, that's it, there is the solution to my dilemma. Because the information in this blog tend to be biased on helping the buyers (market stats etc.) therefore, basing it from Dale's advice, This is the perfect place for sellers to learn what's in the minds of their potential buyers! And one thing that I hear over and over from agents is that the sellers still have not come to grips with the reality of the current down market.
I have seen homes in the market stay for more than a year(even 2 years). But I have also seen numerous homes sell for asking price in a matter of 3-4 months even less! how is that? what is the difference between the two? My guess is the homes that sell is in the top three in the neighborhood in terms of price and overall condition . Price and condition- the two big things every seller should think about. My hope is that through this blog sellers would be more in tuned with what's happening in the market, therefore a higher probability in selling their homes faster.
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